Follow our tips, advice, and tricks during 11 episodes to better approach Live Shopping and make video commerce an essential tool in generating revenue.
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For this very first episode of our educational article, let's see how to feel comfortable in front of the camera and finally overcome the fear of going live.
As well as you know, one of the main hesitations to do Live Shopping is the fear of being solo in front of a camera and going live. Some brands handle it with ease, while for others, it can be challenging. It happens that a brand conducts its first Live while being completely stressed, categorizes it as a failure, and gives up. However, Live offers so many possibilities that it is necessary to overcome the FOGL, the Fear Of Going Live.
Before giving you some tips to dare to go live, here are 6 reasons that can be obstacles. Maybe you will recognize yourself in some of them?
Let's break these taboos.
Discover how ElevenParis presents its Live sessions!
Ready to rock it by daring to go live? We believe in you!
We'll be back in the second episode with a new objective: to make Live an essential tool for generating revenue.