E-commerce with Live Shopping converts
10x better than e-commerce without.
Go Live from your ecomm and drive instant sales with Live Checkout.
Products, prices, inventories are always in-sync.
With its first simulcast on Instagram, Melody achieved +100% more Live viewers than its predecessor, with an average presence time of 17 minutes.
Keep an eye on your data to drive more views and revenue on your Live Shopping sessions.
Right after your Live Shopping session, publish the replay on your Live Shopping on the dedicated page. Plus, Replays are still shoppable to continue to convert !
Before the start of the live shopping session, the organizer selects the products to showcase and prepares the content, including demonstrations, product information, and special offers, in preparation for the broadcast.
The brand or influencer initiates the live streaming via the LiveMeUp application for Shopify. Viewers can join the live shopping session and interact in real-time through comments, questions, or reactions.
During the livestream shopping, the host presents the products in an appealing manner. This can include live demonstrations, product comparisons, customer testimonials, or personal recommendations. The host also answers viewer questions and provides detailed product information.
During the live shopping session, special offers and exclusive promotions can be presented to viewers. This creates a sense of urgency and encourages viewers to make purchases during the live video.
One of the key aspects of live shopping is the ability for viewers to make purchases in real-time. The showcased products are typically accompanied by purchase links or promotional codes, allowing viewers to add items to their cart and complete their purchase without leaving the live selling session.
Once the live shopping session is concluded, organizers analyze the results and data, including key performance indicators (KPIs) such as conversion rate, viewing duration, and viewer engagement. This analysis helps evaluate the effectiveness of the session and identify areas for improvement in future live shopping events.