Live Shopping Blog

Be part of the Live Video Commerce trend and get insights of the industry. We share with you news and performances about Live Shopping and Shoppable Replay. To make sure you will always remain one step ahead.

Shoppable Videos: definition, benefits, how it works

In the ever-evolving world of e-commerce, brands are constantly seeking new ways to engage their community and boost sales. One of the growing innovations is Shoppable Video.

6 reasons to recycle your video content into Shoppable Videos

Recycling social media videos and UGC on e-commerce with the Shoppable Video feature can be an effective way to save time, enhance engagement, and boost sales.

5 reasons to integrate Shoppable Videos into your products pages

Shoppable Videos on product pages enhances product understanding, simplifies the purchasing process, and can lead to a significant increase in conversion rates.

6 Advantages of Shoppable Video for your e-commerce site

Shoppable Video offers essential advantages for e-commerce businesses looking to boost their online sales and improve customer engagement. Discover the key benefits of Shoppable Video.

5 practices for generating sales on Black Friday

Have you all heard of Black Friday before? It is indeed the most eagerly anticipated shopping day of the year, constantly evolving. Each year, new trends emerge...

5 Tips for Succeeding in Your First Live Shopping Session

Mastering your first live shopping session involves choosing the right platform, creating a lively atmosphere, engaging with your audience, and being prepared for unexpected hiccups.

Restream your Live Shopping on Social Networks

Livemeup, an app dedicated to live shopping streamed directly on e-comm websites, has expanded its features by introducing "restreaming" on social media platforms like Facebook, Instagram, and YouTube.

5 innovative ideas to stand out in Live Shopping

Live Shopping is an online retail practice that combines real-time video streaming with real-time purchasing opportunities. Discover 5 ideas you can implement in live shopping to stand out from your competitors.

How to Set Up Live Shopping? The Checklist

Here are the key steps to successfully implement Live Shopping on your e-commerce.

5 strategies to adopt for Black Friday 2023

Black Friday is one of the most anticipated retail events of the year, offering consumers enticing discounts on a wide range of products.

How does Live Shopping works ?

Live Shopping is based on a live streaming platform where brands showcase their products or services to an online audience.

How can I use social networks to drive traffic to my website?

Social networks have revolutionized the way we interact with the world, creating unprecedented opportunities for brands to promote content and attract audiences.

7 examples of Live Shopping at major retailers.

In this article, we will explore how iconic brands like Carrefour, Monoprix, Printemps, and Micromania have seized the opportunity to directly connect with their audience through live shopping.

Why is Instagram stopping the Live Shopping?

It's official: Meta is bidding farewell to live purchasing on its Facebook and Instagram apps. The group now wants to focus on shorter video formats and ads on social networks.

10 Tips for Including Live Shopping into Your E-commerce Strategy

By integrating live shopping into your e-commerce strategy, you can offer your customers an interactive shopping experience.

Top Shopify Apps Made in France

Discover in this article an exclusive selection of French e-commerce applications available on the Shopify App Store. Designed by talented teams in France.

Live Shopping: definition, trends, and good practices

Ecommerce has seen rapid evolution over the past few years, and live shopping has become a true trend. Here we talk about the advantages, how to succeed and how to analyze a live shopping session.

How to attract a qualified audience to a live shopping session?

To attract a qualified audience to live shopping sessions, define your target audience, promote through multiple channels, create a unique experience, and analyze performance.

How to Measure and Analyze the Performance of Live Shopping?

Measuring and analyzing the performance of live shopping is essential for success. Define KPIs, collect data, analyze results, and use audience feedback to optimize strategies and drive sales.

Increase the power of your Klaviyo strategy with live shopping

Klaviyo will allow you to send emails, in several sequences, before your Live Shopping event.

How can live shopping boost your positive customer reviews by 20%?

Set up a close communication policy with your customers to limit the production of these notices.

7 strategies to get positive customer reviews

Customer reviews are essential, but how do you quickly receive a large number of sincere and positive reviews?

The 9 crazy stats of Live Shopping

Knowing the latest live shopping statistics will help you develop effective marketing strategies.

6 good reasons to go Live Shopping in 2022

Find out in this article why you shouldn't miss the opportunity to go live shopping in 2022.

Top 6 best Live Shopping apps on Shopify

We tested 20 apps and here you will find the 6 best live shopping apps on Shopify.

5 decisions to retain your customers and hack your business

How the brand IKKS increased its conversion rate on its website by 50% thanks to live shopping.

Live Shopping for Christmas: the solution to light up your sales !

Discover the benefits of implementing a live shopping strategy during the Christmas period.

Reduce your product returns by 10% with our Live Shopping solution

Present your products through a video and answer all your customers' questions to reduce the return rate.

E-commerce in the era of the Web3

You've probably never heard of the web3 trend! Find out what it is and why online retailers are affected by this new web evolution.

Keynote Shopify "Welcome to the new era of commerce: from D2C to C2C"

The future of acquisition is C2C, Connect to Consumer: Live Shopping, CRM and WEB3 tools.

How to digitalize your business?

With automation and live shopping, you can easily digitize your business and access your own data. Let's take a look at the best practices !

Our perfect HOW TO to lead your live event to success

There are several ways to increase online sales through live shopping. Discover the different keys to success.

Social networks or website: what strategy to adopt for live shopping?

Social commerce allows you to engage your community.